Zero. We learned how to do it all ourselves. We do our own packaging design, website, catalogs and client private label products.

Believe it or not, we only have four full time employees. We have what we call a flex team of up to 50 people who can work as we need them. Our two team leads schedule their on call staff based on our product needs two weeks in advance.

This has saved us on payroll and workers comp. And, if we need him, Debbie's husband Alex is free labor :)

We have approximately a 8000 square foot warehouse which is about $10K a month. However, we purchased pallet racks a year ago which reduced our space needs so last month, we sublet our space for $3500 per month + utilities.

Yes, we have a series 10 beer and wine license which allows us to sell and ship (to certain states). One of our goals is to add a line of private label wine to increase the perceived value our wine gifts.

Once we decided what products we wanted to offer, we found large co-packers, smaller bakers that could scale with us and built up our partnerships. We also have a packing license and pack several of our own products.

We really don't have a direct competitor because we offer such a wide range of products. But, each one of our products has competitors. However, our packaging is so unique, we don't find ourselves in a competitive situation very often.

Quite honestly, this is our first time and we aren't sure. We're looking for someone that understands and is interested in what we are doing and wants to help us get to $18M.